Plastic Surgeon in Frisco Texas
Meet Dr. Robert Najera
Dr. Robert Najera, known throughout the Dallas-Fort Worth area as “Dr. Dallas”, is a double board-certified plastic surgeon based in Frisco, TX. With more than 15 years in practice and a special focus in body contouring, Dr. Najera has built a reputation for delivering exceptional, personalized results with a level of care and honesty that keeps patients coming back. Whether he’s performing a complex lower body lift, a mommy makeover, or a breast augmentation, Dr. Dallas brings the same precision, artistry, and genuine commitment to every patient he sees. His work has been recognized by D Magazine multiple times, and his presence extends well beyond the operating room through television features, a popular podcast, and a strong social media following that reflects his approachable, authentic personality.


Dr. Robert Najera At a Glance
- Experience:
- Founder and lead surgeon at Najera Cosmetic and Plastic Surgery since 2011, with more than 15 years of surgical experience and a special focus in body contouring and breast enhancement procedures.
- Education:
- Bachelor of Arts in Biology from the University of Texas at Austin; Doctor of Medicine from the University of Texas Health Science Center at San Antonio; general surgery residency at the University of Illinois at Chicago; plastic surgery residency at Nassau University Medical Center in New York; microsurgery fellowship at the Medical College of Wisconsin.
- Board Certification:
- Dual board-certified by the American Board of Surgery and the American Board of Plastic Surgery, reflecting the highest standard of training and surgical excellence.
- Approach to Care:
- Dr. Dallas believes outstanding results begin with truly listening to each patient. Every treatment plan is individualized, every goal is respected, and every patient is guided with honesty and integrity from consultation through recov
- Recognition:
- Recognized as a “Best Doctor” for Plastic and Cosmetic Surgery in D Magazine multiple times, and featured on national television programs on platforms including Lifetime, CMT, NBC News, and Netflix.

Board Certification
Dr. Najera holds dual board certification from two of the most respected credentialing bodies in medicine:
- The American Board of Surgery (certified March 2009)
- The American Board of Plastic Surgery (certified November 2012)
Board certification represents a surgeon’s commitment to the highest standards of training, ethics, and ongoing education. For patients, it is one of the most important indicators of surgical competence and safety.
Memberships and Affiliations
Dr. Najera maintains active membership in several leading professional organizations in the field of plastic and reconstructive surgery:
- American Society of Plastic Surgeons®
- The Aesthetic Society® (formerly known as the American Society for Aesthetic Plastic Surgery)
- American Society of Reconstructive Microsurgery
- Texas Society of Plastic Surgeons®


What Is the Importance of Board Certification for Plastic Surgeons?
Not all plastic surgeons are created equal, and board certification is one of the most important distinctions a patient can look for when choosing a surgeon. Dr. Najera is proud to hold dual board certification, including board certification in plastic surgery, and believes strongly in the importance of transparency and credentials when it comes to patient safety. Learn more about what board certification means and why it matters.
Dr. Najera on Television
Dr. Dallas’s expertise and personality have taken him well beyond the operating room and onto the national stage. He has been featured on Lifetime’s “Happily Ever Altered,” CMT’s “Dallas Cowboys Cheerleaders: Making the Team,” NBC News, and Netflix’s “America’s Sweethearts,” among others. Take a look at some of his television appearances.
Dr. Dallas Unleashed Podcast
Dr. Dallas doesn’t just operate; he educates, inspires, and connects. The Dr. Dallas Unleashed podcast gives listeners an inside look at the world of cosmetic surgery, body confidence, and everything in between, delivered in the same honest, personable style that defines his practice.
Ready to meet Dr. Dallas in person? Contact Najera Cosmetic and Plastic Surgery today to schedule your consultation.